Business Viewpoint with Coach JC: 4 ways to win with social media marketing

Business Viewpoint with Coach JC: 4 ways to win with social media marketing

If you don’t embrace it, your leads will go to your competitors who are marketing on social media. Here are my top four ways to win in your business with social media marketing: 1. What is your goal with social media marketing? Social media is so powerful because you can directly target the exact audience you desire to reach. Social media platforms like YouTube, Instagram and Facebook can directly target that customer. Now that you know your goal and have defined your customer, it is time to build your sales funnel. Here is your six-point Social Media Marketing Sales Funnel Blueprint to get started: • The targeting: Who, what, when, where, why, how. The new cost for doing business in Tulsa. • The results: Understand the metrics and know your clicks, cost per result, cost per customer, cost per sale, etc. We have seen business owners get paralyzed in using social media because try to do them all and throw away thousands of dollars trying to market through every social media platform without a strategic plan.

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Everyone works hard so they can win in business, but it’s more than working hard. You have to get in front of the right people at the right time and convince them to buy.

Businesses spend thousands of dollars on marketing and don’t really know if they are getting a return on their investment. Times are changing, and we have seen a huge shift in advertising due to the increasing number of people online, specifically on social media.

Many businesses have ignored the shift and continued with their old school ways. Social media is the new era and here to stay. If you don’t embrace it, your leads will go to your competitors who are marketing on social media.

Here are my top four ways to win in your business with social media marketing:

1. Know what you want. What is your goal with social media marketing? Some clients want more brand awareness, others want more leads and many desire both. Our goal is to make you a dominating force online to bring you ideal and likely buyers to increase your revenue.

2. Define your customer. Social media is so powerful because you can directly target the exact audience you desire to reach. Who is your best customer? Where do they hang out? What’s their household income? Social media platforms like YouTube, Instagram and Facebook can directly target that customer. Once you build up an audience, you can re-target ads to them based on their interests.

3. Build your sales funnel. Now that you know your goal and have defined…

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