Product Hunt launches no-spam tech news digest app Sip

Product Hunt launches no-spam tech news digest app Sip

Sip distills the day’s big headlines into a set of Twitter Moments-esque slideshows delivered via silent notification at 5pm. Skewing trendy, not wonky, you’ll find Sip highlighting 2018’s most innovative companies, Elon Musk selling flamethrowers, or Uber’s new bus killer. “Our ultimate goal is to create an experience people want to come back to every day that might appeal to those that don’t already use Product Hunt” Hoover explains. It’s essentially a user growth play, rather than a revenue driver for the startup bought by AngelList for around $20 million in 2016. Sip could become their gateway into the fold than trying to dig news out of the Q&A on a Product Hunt page. “Sip is an experiment” Hoover tells me. The app will have to compete with traditional tech sites and their emails, the constant flow of Twitter and other social apps, various newsletters like Hacker Noon, and reader apps like Feedly and Flipboard. But Sip is set apart by boiling down the news into snackable nuggets. Last year it launched Ship for helping startups release their products, and an Ask Product Hunt recommendations feature. “My phone is often warm with alerts” says Hoover.

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“We didn’t want to create another app thirsty for attention” writes Product Hunt CEO Ryan Hoover. So instead of a constant stream of fresh stories and alerts, Product Hunt today is releasing what’s essentially a tech industry newsletter in iOS and Android form. Sip distills the day’s big headlines into a set of Twitter Moments-esque slideshows delivered via silent notification at 5pm.

Combining explanations, commentary tweets, links to news outlets, Product Hunt pages, and polls, Sip offers a bite-sized alternative to long-winded articles. Skewing trendy, not wonky, you’ll find Sip highlighting 2018’s most innovative companies, Elon Musk selling flamethrowers, or Uber’s new bus killer.

“Our ultimate goal is to create an experience people want to come back to every day that might appeal to those that don’t already use Product Hunt” Hoover explains. It’s essentially a user growth play, rather than a revenue driver for the startup bought by AngelList for around $20 million in 2016. “As I shared earlier in the year with the community, we’re aiming toward profitability and have made some great progress through various initiatives, but Sip is not one of them. We don’t have plans to monetize Sip in the short term as we focus on growing its user base.”

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With Facebook purposefully reducing the amount of news surfaced by its feed, Twitter full of bots and trolls, and Google Reader gone, people need better ways of keeping up with the world. Like Reddit, Hoover sees Product Hunt as a community first, though one that “has always played a role in delivering news”.

Doubling down here could unlock new demographics. Not everyone gravitates towards the site to discover the latest beta tests, hackathon projects, Chrome extensions, and fledgling startups. But the top…

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