Tag: Advertising

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TikTok spotted testing native video ads

TikTok spotted testing native video ads

TikTok is testing a new ad product: a sponsored video ad that directs users to the advertiser’s website. The test was spotted in the U.S. TikTok app, ...
Are WhatsApp, Facebook, and Twitter ready for the Indian election?

Are WhatsApp, Facebook, and Twitter ready for the Indian election?

This workshop is only one of the many examples of the efforts that WhatsApp and other social media giants, including Facebook and Twitter, are underta ...
Are WhatsApp, Facebook, and Twitter ready for the Indian election?

Are WhatsApp, Facebook, and Twitter ready for the Indian election?

This workshop is only one of the many examples of the efforts that WhatsApp and other social media giants, including Facebook and Twitter, are underta ...
How Blenders Eyewear Creates Profitable Instagram Ad Campaigns

How Blenders Eyewear Creates Profitable Instagram Ad Campaigns

Next up, Grace McLaughlin shares how how Blenders Eyewear uses Instagram ads to grow its business. Here’s how Blenders successfully creates Instagram ...
Building an Ecommerce Business: From Zero to $100,000 in Revenue from Instagram Ads

Building an Ecommerce Business: From Zero to $100,000 in Revenue from Instagram Ads

Next up, Remi Silva shares how his company, Blank Tag Co., grew from zero to $100,000 in revenue using Instagram ads. The couple wanted to use sticker ...
1 Of 3 Marketers Shifting Ad Spend From Facebook and Google to Amazon, Study Says

1 Of 3 Marketers Shifting Ad Spend From Facebook and Google to Amazon, Study Says

About a third of retail marketers are shifting ad spend from traditional digital media giants like Facebook and Google to Amazon, according to a new s ...
The Most Perfect Super Bowl Ad From The Wrong Advertiser

The Most Perfect Super Bowl Ad From The Wrong Advertiser

Tom Brady took home his sixth Super Bowl ring. Nearly 60 advertisers forked out over $5 million for placement on the Super Bowl and spent several mill ...
Social Media Backlash Against Jeep Super Bowl Teaser Evidence Of Big Game Ad Risk

Social Media Backlash Against Jeep Super Bowl Teaser Evidence Of Big Game Ad Risk

In a phone interview, she pointed out that auto companies face extreme scrutiny from viewers regarding their messaging on issues like safety, environm ...
Always Up-to-Date Guide to Social Media Video Specs

Always Up-to-Date Guide to Social Media Video Specs

Facebook Video Ad Specs There are more than 5 million advertisers now on Facebook and having the right specs for your ads can be tricky. Carousel Vide ...
10 questions with… Derek Walker, founder of Brown and Browner Advertising

10 questions with… Derek Walker, founder of Brown and Browner Advertising

This week's 10 Questions are put to the founder of Brown and Browner Advertising, Derek Walker. I decided to tell my parents that I didn’t need a coll ...
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