Tag: Advertising

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Snap rolls out collection ads to all advertisers

Snap rolls out collection ads to all advertisers

First up: October kicks off the ephemeral camera company’s global rollout of collection ads, which are formatted like product catalogs to feature up t ...
Facebook advertising cost: Everything you need to optimize your ROI

Facebook advertising cost: Everything you need to optimize your ROI

Facebook advertising costs range widely and are dependent on many factors, including your industry, location and objectives. With more businesses pay ...
A New Facebook Guide to Creating Video, The Shift to Instagram Stories Ads and Messenger, and 5 YouTube Facts You Can’t Miss

A New Facebook Guide to Creating Video, The Shift to Instagram Stories Ads and Messenger, and 5 YouTube Facts You Can’t Miss

After years of trying to sell brands on the Facebook news feed, they’re changing their pitch to Instagram, Stories, and Messenger engagement. We have ...
Twitter joins Facebook in rolling out issue ads policy

Twitter joins Facebook in rolling out issue ads policy

Two months after releasing its ads transparency center, Twitter announced its new policy on how it will regulate issue ads — ads that “advocate for le ...
Twitter announces new policy and certification process for ‘issue ads’

Twitter announces new policy and certification process for ‘issue ads’

Twitter continues to roll out new policies aimed at increasing transparency, particularly around political advertising. Amidst ongoing concerns about ...
Fuzzify.me shows how advertisers are targeting you on Facebook

Fuzzify.me shows how advertisers are targeting you on Facebook

Fuzzify.me helps users get a more complete understanding of how advertisers target users on platforms like Facebook — what information they might be c ...
The Complete Pinterest Advertising Guide to More Valuable Ads

The Complete Pinterest Advertising Guide to More Valuable Ads

Now, before you jump onto Pinterest to sell your product, you should note a few more stats: • 80% of Pinterest users are women • Women pin 92% of Pint ...
With 150 Million Users, Facebook Stories Introduces Ads for Businesses

With 150 Million Users, Facebook Stories Introduces Ads for Businesses

There are also 400 million on Instagram using Stories — where ads are already available — and another 450 million use WhatsApp Status, this app’s vers ...
How to use Facebook and Twitter’s Transparency Tools via the new Kavanaugh SCOTUS ads

How to use Facebook and Twitter’s Transparency Tools via the new Kavanaugh SCOTUS ads

Facebook For all advertisements, political or not, Facebook released a new tab called “Info and Ads” on every Facebook page’s account that allows any ...
Twitter lets advertisers ‘take over’ the Explore tab

Twitter lets advertisers ‘take over’ the Explore tab

These powerful new ad units demote organic content in Explore, which could make it less useful for getting a grip on what’s up in the world at a glanc ...
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