Tag: Analytics

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Social Media Analytics Is A Disaster: Why Can’t We Fix It?

Social Media Analytics Is A Disaster: Why Can’t We Fix It?

In turn, the social media analytics platforms we turn to to make sense of social media are black boxes from which we blindly report without ever askin ...
Why We Need More Visibility Into The Social Media Analytics Algorithms We Use

Why We Need More Visibility Into The Social Media Analytics Algorithms We Use

Yet, despite real world business and governmental decisions being made on their results, we know surprisingly little about the algorithms powering mos ...
Social Media Analytics Is Failing As Social Media Becomes More Visual

Social Media Analytics Is Failing As Social Media Becomes More Visual

Social media and the web at large are becoming ever more visual worlds. The most common production deep learning capability is to tag photographs with ...
How Do We Define “Big Data” And Just What Counts As A “Big Data” Analysis?

How Do We Define “Big Data” And Just What Counts As A “Big Data” Analysis?

However, when I noted that what I had done was run a bunch of Google searches and that every day people all over the world were running billions of id ...
A Simple Guide to Using Pinterest Analytics (Includes 5 Tools)

A Simple Guide to Using Pinterest Analytics (Includes 5 Tools)

Why it matters: Impressions measure how much reach your content has. Clicks What it measures: The number of clicks through to your website from the pi ...
Meet Team Sprout: Marie, Manager, Marketing Data & Analytics

Meet Team Sprout: Marie, Manager, Marketing Data & Analytics

I also learned that she is insanely talented at intramural sports, boasting a handful of championship wins. Read on to find out and learn more about w ...
4 Steps to Piloting Cloud, LBS & Augmented/Virtual/Mixed Reality

4 Steps to Piloting Cloud, LBS & Augmented/Virtual/Mixed Reality

Let’s start with cloud computing, location-based services and augmented/virtual/mixed reality. There are 4 steps: describe, assess, sponsor and pilot. ...
How to Use Instagram Stories Analytics

How to Use Instagram Stories Analytics

As of 2017, over 50% of businesses on Instagram produced an Instagram Story One in five organic stories from businesses gets a direct message As of No ...
Facebook suspends analytics firm Crimson Hexagon over data use concerns

Facebook suspends analytics firm Crimson Hexagon over data use concerns

As part of its ongoing mission to close the barn doors after the cows have got out, Facebook has suspended the accounts of British data analytics firm ...
Facebook mistakenly leaked developer analytics reports to testers

Facebook mistakenly leaked developer analytics reports to testers

This week, an alarmed developer contacted TechCrunch, informing us that their Facebook App Analytics weekly summary email had been delivered to someon ...
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