Tag: Consumer

Using Social Media to Step Up the Marketing Game this Mother’s Day

Using Social Media to Step Up the Marketing Game this Mother’s Day

Author: Shabana Arora / Source: martechadvisor.com It has been forecasted that consumer spending this Mother’s Day will hit record highs. ...
Silicon Desert Insider: Simplify social media strategy through integration

Silicon Desert Insider: Simplify social media strategy through integration

Author: Anthony Argenziano / Source: AZ Big Media Copyright: bloomua / 123RF Stock Photo The impact that social media and online review ...
Social Media Is the New Television

Social Media Is the New Television

Source: Adweek Online Year over year, marketers are finding that television events that previously saw high viewership are grossing lower ratings t ...

What do Uber, Pepsi and The Ringling Brothers Circus have in common?

Author: Forrester / Source: Forbes By Jim Nail and Henry Peyret Three very different brands with an unfortunate commonality: Each has rece ...
Ways Social Media Marketing Could HURT Your Business

Ways Social Media Marketing Could HURT Your Business

Source: Memphis Web Design & Digital Marketing Agency | Unofficial You can drive the growth of your business by taking advantage of goodwill and br ...
Facebook Messenger Chatbots and How to Create Your Own

Facebook Messenger Chatbots and How to Create Your Own

Facebook Messenger Chatbots and How to Create Your Own. A new program that takes these applications a step beyond merely messaging, proving to everyon ...
Love in the Times of Consumer Intent Data

Love in the Times of Consumer Intent Data

Love in the Times of Consumer Intent Data. Valentine’s Day 2017 is finally here and the love in the air is tangible. Couples are preparing for a beaut ...
The Ultimate Content Marketing Personalization Technology Checklist

The Ultimate Content Marketing Personalization Technology Checklist

Once you have your personalization strategy in place, the next critical step is identifying the right technology to help you execute and optimize your ...
Big Data Trends to Watch in 2017

Big Data Trends to Watch in 2017

Big Data Trends to Watch in 2017. For 2017, consumer trends show a growing emphasis on shifting local and global identity, the impact of intersectiona ...
11 Expert CSR Predictions for 2017

11 Expert CSR Predictions for 2017

Founder and Principal, 11Eleven Consulting, Former Director of CSR at GoDaddy You can expect to see more large-scale campaigns in 2017 and beyond that ...
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